Browsing Research articles (Dept of Civil Engineering) by Subject "Image and customer loyalty"

Sort by: Order: Results:

  • Garg, A.K.; Joubert, R.J.O.; Pellissier, R. (College of Economic and Management Sciences, University of South Africa., 2004)
    Most studies consider business performance to be a multidimensional construct. Four dimensions (namely, business growth, profitability, image and customer loyalty, and product service innovativeness) were hypothesised ...


Advanced Search


My Account